The Brand Story

At The Candle Brand, we are more than just a business; we are a family-run enterprise based in the beautiful Norfolk countryside. Our team is comprised of family members and close friends, all united by a shared passion for creating unique, high-quality home fragrances. In a market as crowded and competitive as the UK's home fragrance industry, we distinguish ourselves through our unwavering commitment to product excellence and exceptional customer service.

Our journey began in 2017 when Christina Brand, our founder, started the company from her dining room while caring for her newborn. The Candle Brand quickly grew, fueled by the love and enthusiasm for our products and a dedicated social media following. Our innovative approach and commitment to quality caught the attention of many, allowing us to expand rapidly.

In 2021, our hard work and dedication were recognized when we won three categories in the prestigious Gift of the Year Awards, organized by the Giftware Association. We were honored to receive the ultimate 'Home Fragrance' award, as well as 'My Gift of All Time' and 'Beauty, Bath, and Spa' awards. These accolades validated our efforts and inspired us to continue pushing the boundaries of what we can achieve.

Today, we are proud to be stocked by retailers worldwide. Our products are loved by thousands of customers, including famous influencers and celebrities. This widespread acclaim is a testament to the quality and uniqueness of our offerings.

Sustainability and eco-friendliness have always been at the core of our business. From the very beginning, we have operated plastic-free, vegan, and cruelty-free. Our innovative products feature nature-inspired scents and plantable seeded labels that grow into wildflowers, blending beauty with environmental consciousness. We continually strive to minimize our environmental footprint and promote sustainable practices in every aspect of our business.

Despite our growth and success, we remain deeply committed to our Norfolk roots. Our manufacturing and distribution operations are based locally, and we prioritize working with suppliers and partners who share our values. This local focus not only supports the regional economy but also ensures that we maintain the highest standards of quality and ethics in our supply chain.

The sense of community we have built around our brand is something we cherish deeply. Our customers are more than just purchasers; they are part of our extended family. Through our social media channels and direct interactions, we have cultivated a loyal and engaged community that shares our love for family-friendly fragrances and mindful living.

Looking to the future, our ambitions are vast. We aim to continue innovating and expanding our product range while staying true to the values that have brought us this far. We are excited to explore new opportunities and partnerships that align with our commitment to quality, sustainability, and customer satisfaction.

We are incredibly grateful for the support we have received from our customers, retailers, and partners. Your trust and enthusiasm drive us to continually improve and grow. Thank you for being part of The Candle Brand family and for supporting our journey.

Join us in celebrating mindful living with our award-winning, highly scented home fragrance collection, designed to bring a touch of nature and luxury to your product offerings. Together, we can create a brighter, more fragrant future.

Questions or comments? Get in touch and we'll be happy to help.